This Hobbit poster, informs the audience about the film. Its red text stands out attracting the audience to the poster. The poster includes the three main characters which acts as a unique selling point as they are all successful actors/actresses. Having such recognisable actors will gain a large fan base, which will help make the film successful within the industry.
The red text also stands out and is in contrast with the white text, which is more of a subtle colour. This is an easy way of telling what the makers of the poster want you too see first.
The actors position is also a convention of the action film that the 'hobbit' is. The clothes they are wearing suggests army imagery. Inferring to the audience that there will be wars, and fighting throughout the film. The middle actor is holding a gun which can connote that he has power and importance throughout the film. The way he is standing making eye contact with the audience can also suggest that he is possibly the main character and also the protagonist, because he is in the centre of the poster, holding the most weaponry.
The red text also stands out and is in contrast with the white text, which is more of a subtle colour. This is an easy way of telling what the makers of the poster want you too see first.
The actors position is also a convention of the action film that the 'hobbit' is. The clothes they are wearing suggests army imagery. Inferring to the audience that there will be wars, and fighting throughout the film. The middle actor is holding a gun which can connote that he has power and importance throughout the film. The way he is standing making eye contact with the audience can also suggest that he is possibly the main character and also the protagonist, because he is in the centre of the poster, holding the most weaponry.
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